Screen Actors Guild Rebrands Annual Awards Show As “The Actor Awards”

The Screen Actors Guild announced Friday it will rename its annual Hollywood ceremony from the SAG Awards to The Actor Awards presented by SAG-AFTRA. The rebranding reflects the show’s focus on recognizing excellence in film and television acting. Jon Brockett, showrunner and executive producer of The Actor Awards, explained the decision in a statement: “Since the beginning, our statue has been called The Actor and we’re a show that’s entirely about actors, so this new name is a perfect next step in the show’s evolution.” Brockett added that “The Actor Awards presented by SAG-AFTRA gives viewers in 190-plus countries an immediate understanding of who we are and what we’re about.” The ceremony will take place March 1st and stream on Netflix for audiences worldwide. (Story URL)